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Search Engine Submission

Definition The act of supplying a URL to a search engine in an attempt to make a search engine aware of a site or page. Information At a minimum, submitting to a search engine involves adding the URL of the site or page that will be under consideration. Search engines sometimes ask for additional contact [...]

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Banner design tips

An effective banner design can make the difference between an unsuccessful and successful banner ad campaign. At Grantastic Designs, we have found that the following banner design tips can increase CTRs (click through ratios) and resulting sales. We hope these tips help you.

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E-Marketing

“The buying of time or space is not the taking out of a hunting license on someone else’s private preserve but is the renting of a stage on which we may perform.” – Howard Gossage, quoted in Randall Rothenberg, Where the Suckers Moon: An Advertising Story (1994), New York: Alfred A. Knopf, p. 188.

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Marketing: A Key to Long Term Success

Times are tight, business is lousy, right? We can’t be bothered worrying about long term image building when we are worried about our next order, if there is to be one, can we? While there is much to be said for surviving this downturn, there is also much to be said about starting to plan [...]

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How to Get Started on Your Marketing Plan

When developing or updating a marketing plan, knowing where to start is often a challenge. To better develop effective marketing strategies, begin by gathering information about both your business and the larger business environment (competition, trends, statistics, etc.).

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Essential SEO Tips & Techniques

Businesses are growing more aware of the need to understand and implement at least the basics of search engine optimization (SEO). But if you read a variety of blogs and websites, you’ll quickly see that there’s a lot of uncertainty over what makes up “the basics.” Without access to high-level consulting and without a lot [...]

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Tips for designing a database

Designing a database is not easy and yes very important, since poor design leads to difficulties in developing or implementing a complex application. Some tips that are very necessary and often not carried out. Poor design: the design is fundamental, we must first know what you need to display and then design the database correctly. [...]

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Log file analysis

Each page request is logged by the web server in the so-called log files. By regularly analyzing these log files and create a web site statistics you will gain valuable insight into the surfing habits of your visitors. On these evaluations, you know, for example: have reached what keywords drive traffic to you are on [...]

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A top ranking in Google – what it takes

You have the first hit on Google in sight? And see the forest for the trees not before? For a good Google ranking factors are exactly four important! Call it the COLT principle: COLT  on the first Google hit targets with C ONTENTS (content) Your site needs good, that is worth reading and linking content! [...]

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Everything you need to know to organize a contest

Internet (as in “real” life), make a contest can easily recruit hundreds of addresses of prospects. Here are some tips for a successful contest, ie drain Qualified Contacts: 1 – Determine your goal and target Contest – Is it to advertise a product or service – Is recruit qualified prospects in the marketing (a specific [...]

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